
While we wait for market research firms to crunch the overall Q1 2019 smartphone shipment numbers, most likely reiterating the industry's recent decline, yet another report looks back on 2018 with an interesting focus on the premium ($400+) segment. This actually had a pretty great year, posting healthy 18 percent sell-through growth compared to 2017 mainly thanks to Apple, Huawei, Oppo, and... OnePlus.
The makers of the incredibly popular OnePlus 6T managed to break into the top five global premium brands in 2018 after accounting for a measly 1 percent of the segment's shipments ...
Tuesday, 16 April 2019
GSM ARENA
GSMArena.com
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