U.S. smartwatch growth surges putting the smartphone industry to shame

Compared to the tepid smartphone market, the smartwatch industry is positively booming. Of course, there is a big reason for this. Product penetration remains low, meaning that there are many individuals who have yet to purchase one. According to a new report from NPD Group (via Android Authority), for the 12 months ended in November 2018 (the latest month such data is available), unit sales of smartwatches in the U.S. rose 61%. To prove that pricing has been coming down, sales of such devices were up 51% over the same period, nearly hitting $5 billion.

The report ...

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