Apple getting closer to an AR product release, names company veteran head of AR marketing

Apple’s affinity towards Augmented Reality is no secret, after all, we’ve seen more than a few demonstrations of its devices using AR for various purposes, from measuring distances to playing games. What Apple keeps closely hidden under wraps, however, is its rumor AR glasses project.

While we’ve seen hints that Apple is working on the project, from important hires to company acquisitions, there were no official signs that something big is coming in that department. It appears that Apple is now ready to be more open about its AR products, a switch in the company’s structure, reported by ...

Tuesday, 12 February 2019 GSM ARENA GSMArena.com