While the number of smart speakers in U.S. households rose 78% last year, only 21% of adults own one

21% of adults in the U.S. now own a smart speaker, says the latest report from Edison Research and NPR. This works out to 53 million people, 14 million (or 36%) more than last year. The majority of smart speaker owners now have multiple units. In December 2017, 38% of those with a speaker owned two or more of these devices. In December 2018, that figure was up to 52%. As a result, the number of smart speakers inside households soared 78% over the last year from 66.7 million to 118.5 million. Even with all these strong numbers, device penetration is low. This gives manufacturers hope for continued ...

Sunday, 13 January 2019 GSM ARENA GSMArena.com